Planning Ahead for an Atypical Back-to-School Season
Consumers and the world at large are being put to the test during a year rocked by a global pandemic and economic instability. How will uncertain times affect the back-to-school crowd, and what do advertisers need to know about navigating the B2S shopping season?
Iris Espiritu
Senior Content Marketing Manager, VDX.tv
View the infographic (click to download) to learn what makes this year’s back-to-school season so different, and what brands can do to adapt their advertising to the times.
